LE SSERAFIM To Perform First-Ever WNBA Edition of “Amazon Music Presents: In The Paint”
- Rosa Gulliver

- Jul 8
- 3 min read
Rosa Gulliver of TINYGMUSIC | July 8, 2026

Amazon Music announced LE SSERAFIM will headline the first-ever WNBA edition of its acclaimed performance series "Amazon Music presents: In the Paint." The performance will air on Thursday, July 9, following Prime Video's exclusive coverage of the Indiana Fever vs. the Phoenix Mercury here and in the Amazon Music app.
During the broadcast, LE SSERAFIM will perform their latest single, "BOOMPALA." Immediately following the performance, fans can head to the Amazon Music app to watch an exclusive performance of "SPAGHETTI," available only on Amazon Music.
"Launching the WNBA edition of 'In the Paint' is a natural next step for the series," said Kirdis Postelle, Global Head of Content Development and Distribution at Amazon Music. "We're always looking for new ways to connect music and sports, and with the WNBA's popularity continuing to surge and LE SSERAFIM cementing its place as a global phenomenon, bringing the two together for this performance was a natural fit."
The new edition of “In the Paint” arrives at the beginning of a new chapter for LE SSERAFIM, who just unveiled their 2nd studio album ‘PUREFLOW’ pt. 1 last month. The project, which earned the group their fifth top 10 entry on the Billboard 200, marks the next stage in the group’s evolving narrative around fear and growth, expanding their identity into a more mature, ongoing perspective.
The performance will also preview what’s to come from the group’s upcoming ‘2026 LE SSERAFIM TOUR ‘PUREFLOW,’’ spanning 23 cities across Asia, North America, and Europe and bringing the themes of ‘PUREFLOW’ pt. 1 into a live, shared experience.
"In the Paint" brings basketball and music together by reimagining artists' most essential songs in a cinematic setting. LE SSERAFIM’s appearance follows standout "In the Paint" performances from Weezer, Kehlani, TAEMIN, Clipse, Nas, YG, Charlie Puth, and BigXthaPlug.
About Amazon Music
Amazon Music is an immersive audio entertainment service that connects fans, artists, and creators through music, podcasts, and culture. Amazon Music brings fans closer to what they love, with curated and personalised playlists, artist livestreams, artist merch, and Amazon Exclusive podcasts. Prime members get access to over 100 million songs in shuffle mode, All-Access playlists, plus the largest catalog of ad-free top podcasts, included with their membership. Customers can upgrade to Amazon Music Unlimited for full, on-demand access to 100 million songs, as well as millions of songs in HD, Ultra HD, and Spatial audio, and the world's largest selection of audiobooks from Audible. Anyone can listen to Amazon Music by downloading the free Amazon Music app, or wherever they listen to music, including Alexa-enabled devices. Learn more at amazon.com/music.
About LE SSERAFIM
LE SSERAFIM, consisting of KIM CHAEWON, SAKURA, HUH YUNJIN, KAZUHA, and HONG EUNCHAE, are the first girl group launched by Source Music under HYBE. Since their powerful debut in May 2022 with 1st mini album FEARLESS, they have steadily expanded their global presence. The group entered the Billboard 200 at No. 14 with 2nd mini album ANTIFRAGILE and reached a new peak at No. 6 with their 1st studio album UNFORGIVEN. Their first English single “Perfect Night” debuted at No. 20 on the Billboard Bubbling Under Hot 100, followed by their first Billboard Hot 100 entry at No. 99 with “EASY.” LE SSERAFIM made history as the fastest K-pop act to be invited to perform at Coachella after debut, taking the stage in April 2024. The group has since performed on major global stages including MTV VMAs and EMAs, while their 5th mini album HOT debuted at No. 9 on the Billboard 200. This momentum carried through with “SPAGHETTI (feat. j-hope of BTS),” which marked a career-high on the Billboard Hot 100, peaking at No. 50. LE SSERAFIM continue to build on this trajectory with their 2nd studio album ‘PUREFLOW’ pt. 1 and upcoming world tour, ‘PUREFLOW,’ remaining one of the most talked-about acts in today’s global music landscape.
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